Archive for the ‘Strategy’ Category

Future Journalism Project: SF Postcard

By Michael Cervieri in Features, Strategy.

Greetings from the Future Journalism Project. We started filming in San Francisco and made our way around the Bay talking education, business models, journalism practice and journalism’s role in democracy. Here are a few minutes of what we found.

Lessons Learned: Reflections on Interactive Advertising

By ScribeLabs in Strategy.

Over on ScribeMedia.org we’re running a series of video interviews, write-ups and reflections on lessons learned from this year’s Interactive Advertising Bureau annual shindig in Carlsbad, California.

Aardvark and the Synaptic Web

By Michael Cervieri in Strategy.

A meta-web is forming that connects the bits and bytes of our online social actions in new and startling ways. The social search start-up Aardvark shows us how five years from now the 2010 Web will appear quaint.

Media. Communication. Protest.

By Michael Cervieri in Strategy.

Over the past decade dissident groups have utilized Internet communication during crisis to broadcast their message. We take three case studies to see how this has been done. In the process we see that over the years, the ability to harness these technologies is moving from organizations to anyone with actual Internet access.

We’re Having a Party

By Peter Cervieri in Strategy.

On Thursday, August 6th we’re producing our first event with the Chelsea Art Museum here in New York City. We hope you’ll join us on their new rooftop to watch the sun set over the Hudson River.

Stop Calling Us Consumers on the Social Web

By Michael Cervieri in Strategy.

If Twitter is chattered conversation you need to treat it as such. If you approached a social gathering like a party and said, how am I going to use this situation, and worse, articulated it and acted like it, you’d come off as abrasive and crude.

Codes and Tubes

By Michael Cervieri in Media, Software, Strategy.

I’ll be teaching at Columbia this fall and am considering what the Web site will be for the course. Drupal, Elgg, BuddyPress, Pligg? They’re all good. Not quite sure what I’ll choose but here are some of the ideas we’ll be talking about.

Effects of File Sharing, EU Style

By Michael Cervieri in Strategy.

Lost in the US debate over the cost and benefits of file sharing we’ve lost sight of a very important player, ourselves. The Netherlands is thinking differently.

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