Branded Content

While Branded Content often includes a mix of software and Web development to create a truly multimedia experience, we present here the media elements of a few different campaigns.

With each, we produced creative media around products, brands and ideas, and then promoted the content through desired industry verticals. Our goal is to promote the thought leadership of those we work with and for.

Recently

• IBM: Interviewing and filming users of the Small Business Toolkit created by IBM and the World Bank’s International Finance Corporation for presentation at IBM.com. (Go)
• The Great American Health 2.0 Motorcycle Tour: A short documentary made for the Health 2.0 Conference to spotlight how Internet-based solutions enable doctors, patients and other healthcare providers to manage, control and treat diseases and conditions. (Go)
• Inside the NYPD: A Web TV series produced for the New York Police Department that highlights internal units such as Counter Terrorism and Harbor Patrol. (Go)
• F.D.N.Y. Close Up: A six-part Web TV series where we bunk down with different units of the Fire Deparment of New York. (Go)